As part of our efforts to market bison for Golden Bison, we suggested that people Flip The Bird at Thanksgiving, and replace their tired old turkeys with a bison roast. With website presence, online videos, digital advertising and a World Food Championship appearance, we hoped that everyone everywhere would be flipping the bird. I know I did.
Agency: VSA Partners; CDs: Straus, Alan Spindle; AD: Straus; CWs: Alan Spindle, Joshua Koenig; Designers: Shawna X, Priyanka Pulijal
